LG has finally introduced the world's first slim bezel under 1 mm, the 0.44 mm even bezel. Instead of contrasting the reduced bezel size with previous bezels, LG's 55SVH7E highlights the similarity of its display with the bezel-less 'original' picture. Providing the perfection of an authentic seamless view, it will penetrate markets which traditional video walls have not been able to access.
Vivid and Dynamic Picture Quality
Higher Viewing Angle
Large screens are usually positioned higher than human-eye level, making uniform picture quality essential for video walls. The viewing angle of the 55SVH7E is superior to that of conventional video walls, allowing it to display vivid colors throughout the screen with no distortion.
Wider Viewing Angle
It is well known that LG IPS panel technology enables better control of liquid crystals, which in turn allows the screen to be viewed from virtually any angle. Because of this, the 55SVH7E captures the attention of and captivates more viewers with lifelike colors, regardless of their viewing position.
Uniform Color Expression
Poor uniformity around bezel boundaries can give the corners a darker appearance, which doesn't look good on a large screen. However, the 55SVH7E has enhanced uniformity, even within the four corners of the display, to deliver vivid and consistent color throughout the screen.
Image Gap Reduction
The 55SVH7E includes an image improvement algorithm that can reduce image gaps among tiled displays when playing back videos. Objects located on the bezel boundaries are adjusted for a seamless viewing experience.
Powerful Smart Signage Platform
High Performance and Great Scalability
Thanks to its built-in SoC and webOS smart signage platform, the 55SVH7E can execute several tasks at once while providing smooth content playback without the need for a media player. As webOS supports HTML5 as a web-based platform and offers SDK(Soft Development Kit), it is even easier for SIs to build and optimize.
Flexible Content Creation
Several different videos* can be played simultaneously via web apps, and various animation effects, such as scaling or rotating, are added to content using CSS(Cascading Style Sheets) transition effects. Real-time streaming** is also available, providing the flexibility to organize and diversify content free from capacity limits.
User-Friendly Smart Signage UX
Intuitive Menu Structure
The menu structure has been optimized for commercial use. It simplifies approach flows and groups similar functions together, adopting a more intuitive GUI for ease of use. This way, users can avoid having to do trialand-error when exploring desired functions and managing displays.
Dedicated GUI for Portrait Orientation
The conventional GUI(Graphic User Interface) was designed based on landscape-oriented consumer TV usage, so OSD(On Screen Display) wasn't well-suited for screens in portrait mode. The OSD of the 55SVH7E, however, consists of a long range menu with bigger font sizes and a 9:16 ratio.
Easy Color Adjustment
Depending on the content, the color temperature of the display can be easily adjusted in increments of 100K using a remote control.
Simple White Balance Adjustment
In conventional video walls, white balance was adjustable only in "full-white" mode, but the 55SVH7E allows you to modify each value of grey scale to achieve more detailed and precise white balance adjustment.
LAN Daisy Chain Management
A LAN daisy chain allows you to execute commands to control and monitor video walls and even update their firmwares at once.
Real-Time Care Service
The maintenance gets easier and faster with an optional service Signage 365 Care*, a cloud service solution provided by LG service. It remotely manages status of displays in client workplaces for fault diagnosis and remote-control services, ensuring the stable operation of a client's business.